All products that are imprinted with a Rutgers trademark require licensing. This includes items distributed by academic and administrative departments, student organizations, and other internal units. Rutgers' trademarks may not be used with any prohibited items.
Rutgers’ trademarks include the name of the university, the intercollegiate athletics logos and wordmarks, including "Scarlet Knights," and all other identifying marks of the university. This includes the trademarks of the Camden, Newark, and New Brunswick/Piscataway campuses.
No university trademarks may be altered or manipulated in any way nor merged with or placed directly against any other logo. This applies to ALL Rutgers logos and trademarks, including, for example, the university logo, the "1766" logo, and all athletics logos.
The university requires an 8 percent royalty on net sales of all imprinted merchandise as well as a $300 advance royalty fee and a $50 nonrefundable license fee. Agreements are renewed annually and royalties are due on a quarterly basis. Also, all licensees are required to carry at least $1 million combined liability insurance.
In addition, Rutgers is a member of the Worker Rights Consortium (WRC) and the Fair Labor Association (FLA). Licensees are expected to join the Fair Labor Association.
To apply for a trademark license agreement, please complete the online licensing application, or download the PDF application and return it by fax or mail. Feel free to contact us with
any questions you may have regarding
the application process.