University Relations
Trademark Licensing
In order to protect Rutgers' image and reputation, the Office of Trademark Licensing regulates the use of the university's name and identifying marks. These rules apply to vendors/manufacturers and retailers, as well as academic and administrative departments, student organizations, and other members of the Rutgers community.

Rutgers' trademarks include the name of the university, the intercollegiate athletics logos, and all other identifying marks of the university, encompassing everything from "Rutgers" and "Scarlet Knights" to the names of student clubs.

The Office of Trademark Licensing also answers questions and provides guidance to the university community with regard to the use of the university's trademarks, including the visual identity system, and assists university departments, student organizations, and other units in finding appropriate and affordable promotional and other branded items.

Information for Rutgers Students, Faculty, and Staff:
Additional Trademark Licensing Resources:

Related:
Rutgers University Relations